Tandi

Saturday, January 29, 2005

WHAT AM I DOING

THIS WEEK:

This was a crazy week. Sometimes I beleive I would (to sound cliche) lose my head if it wasn't attatched to my body. By Wednesday, I thougt I had lab for my science class and definately have lab on Thursday, then I thought I had to train someone in the radio station that same night and I definately had to do that on Thursday too. I really sometimes feel like I'm going crazy. But, I think everyone feels like that sometimes. Other than that, I had a great week in the broadcast world. I trained new and upcoming on-air personalities for our 200-watt Titan Radio. They were of course all nervous, but once they realized it's not that bad, the nervousness seemed to slowly disappear. I'm going to continue training, and listening to air checks to see how they're doing once they become more comfortable with their on-air personalities.

My wonderful morning show co-host and I had our 2nd morning show this Friday and I thought it went very well. Our chemistry was good and we include a lot of local information and we gave away a prize, which let us know we had listeners as well.

I'm still in the process of applying for graduate school. I'm actually pretty excited about it. I know that sounds crazy, to be excited about more school, but I am. I'll keep everyone posted about the progress on that.


ARTICLE:


Friday, Jan. 28, 2005
Research On Radio Ad-Listening Patterns Released

A new study by Atlanta-based Navigauge, which does passive monitoring of in-car listening, provides some interesting data on which categories of commercials keep people's attention. Tops on the list in the December survey was "medications and nonprescription remedies," followed by "consumer electronics" and "religious, charitable and humanitarian." Morning drive listener are more likely to listen intently to commercials than listeners in other dayparts, and the research also suggests that attentive listening is linked to format — for example, people who listen to News/Talk and Country tend to pay better attention than listeners to other formats.

*I think this is really interesting. Maybe we should actually include topics that deal with some of these subject matters cause we obviously can't play commercials. Or maybe some PSA's. Listeners often don't listen intently to commercials, but they listen to them more itently during the morning drive because they have a patience for more talk and less music...the loyal listeners at least.

It's Betty Croaker time. I love my alter ego...HA! Tune into Froggy on Saturdays 7 to midnight....98.3, 104.3, 103.5, 94.9!

Friday, January 21, 2005

FIRST WEEK BACK!

I know this is meant to be the first week back and I have done a lot this week than I did over break, but I definately don't feel like we just got back from Christmas break because it feels so normal and like second nature to be back in the radio station and the news room!

THIS WEEK

I created a 30 second promo about the top songs of 2004 that Heather Storm and I will be hosting this weekend. We are counting down the top 60 songs of 2004 on Saturday and Sunday from noon to four. I made on air promo cards for the on-air personalities to read on the air. Heather and I had our first morning show as well today and I thought it went pretty good. We talked about entertainment news, kicker stories, and even sports. We're calling it TP in the morning (interesting, I know). Heather is my third morning show co-host since I've been at Titan Radio and I'm glad because it helps me learn a lot about how to adjust and work with other on-air personalities.

I've considered going to graduate school to be more apt to attain the management positions in the radio industry. I'll keep you posted on that!

THIS WEEKEND:
I will be Betty Croaker once again as I was over break! Tune into 94.9, 104.3, 103.5, or 98.3 from 7 to midnight on Saturday!

Article:


Powell Departs FCC With 'Mixture Of Pride And Regret'

The FCC Chairman officially announced earlier today that he plans to step down from his post some time in March. He thanked President Bush for the "incredible privilege" of leading the FCC, but said it is now time to "let someone else take the reins of the agency." Powell said, "Having completed a bold and aggressive agenda, it is time for me to pursue other opportunities. During my tenure, we worked to get the law right in order to stimulate innovative technology that puts more power in the hands of the American people. Evidence of our success can be seen increasingly in the offices, the automobiles and the living rooms of the American consumer." He continued, "My only significant regret is that I will no longer have the pleasure and privilege of working shoulder to shoulder with the most talented and dedicated staff and colleagues that I have known." Powell said he looks forward to spending some time with his wife and two sons before "taking up [his] next challenge."


Uh-oh! Will all hell break lose with Howard on the air again as a new person takes on the FCC? You be the judge! Do you think the FCC is fair in their law and policy against indecency on the air?


STAY TUNED FOR MORE POSTS NEXT WEEK!